Balm is a digital companion platform that helps medical device companies maximize the impact of their products through personalized education, engagement tools, and actionable insights.
https://getbalm.significo.com/
Medical device companies who are looking to drive product adoption through digital interventions should consider both prevention and intervention. Balm, our own digital intervention platform, integrates with Recco, our personalization engine, for medical device companies to do just that. By providing personalized education, guided user experiences, and data-driven insights, we help companies maximize the impact of their medical products. The outcome is increased user adoption, engagement, and health outcomes.
What is the Balm digital companion platform?
Balm is a versatile platform tailored to support treatments for various health conditions including depression, diabetes, chronic pain, and anxiety. Balm provides personalized content that meets users where they are in their health journey with indication management interventions. Every Balm user gets access to a library of free health content, as well as structured, time-bound Health Programs and Challenges to users who want more hands-on guidance on their healthy living journey.
Balm also uses our personalization tool, Recco, built on our advanced recommendation engine. This engine processes diverse data inputs to provide a comprehensive view of an individual’s health. It generates personalized recommendations by merging information from various sources, tailoring advice to meet specific needs. These insights are formatted in various ways to align with the user’s preferences, supporting the development of healthy habits. By utilizing questionnaires and tracking devices, Recco delivers actionable insights in 15 different health domains such as mental health, nutrition, sleep, and physical activity. It lays the groundwork for customized health advice, empowering users with the knowledge to improve their well-being.
We created Balm to:
- Empower patients: Through comprehensive educational content, guided sessions, and personalized support that ultimately leads to better adherence, prevention, and health outcomes.
- Improve business performance: Early indicators suggest our platform can significantly improve customer retention, reduce support burden, and enhance user satisfaction metrics, leading to financial return for your company.
- Provide an integrated solution: Comprehensive service offering spanning strategy, content development, platform implementation, and ongoing optimization
- Be an adaptive platform: Flexible architecture that adapts to various medical product types, user needs, and company requirements
Balm is designed to be flexible, allowing for the integration of additional therapeutic areas as new needs emerge.
Platform features
The key features of the Balm digital companion platform are:
- Science-Backed Interventions
- Structured programs: Multi-week, MDR certified programs from anxiety management to diabetes prevention programs, all in one application. Designed to improve health, built in partnership with vetted experts.
- Session Recaps & Reminders: Reinforce learning and encourage continued engagement.
- Digital Content Hub:
- Extensive Educational Library: Articles, videos, and podcasts for every stage of the user journey.
- Engaging Training Sessions: From device basics to advanced techniques.
- On-Demand FAQs & Troubleshooting Guides: Reduce support requests and enhance self-service options.
- Flexible Content Options: Use our vetted and expert-backed content, or integrate your own content into the user experience.
- Premium content: Premium collection of content created by health experts and curated by Significo.
- Personalized User Support:
- Personalization: Free, personalized health content available on any device. Get relevant content to support your intervention journey or just to satisfy curiosity.
- Adaptive Learning Paths: Tailored content based on user needs, progress, and product usage.
- Seamless Integration & Accessibility:
- Designed for All Users: Accessibility-first design with multilingual and assistive technology support.
- Effortless Integration: Embed directly into product workflows and company platforms.
- Streamlined translation: By building a GnnAI backed translation system into Balm, we can source content in any language and translate it immediately for our audience.
- ISO Certifications / Regulatory / experience in healthcare sector
- Built with healthcare compliance at its core, ensuring all content and functionality meets industry standards and regulatory requirements.
- Built on our deep understanding of the medical device regulatory landscape, compliance requirements, and user adoption challenges
Transform your medical product into a complete digital health experience
At Significo, we create digital companion apps that ensure patients stay engaged with their treatment. We complement your patient engagement programs by driving adherence and engagement at scale. Smaller organizations can leverage Balm as a ready-to-go companion app: leveraging pre-built infrastructure, customizable modules, symptom trackers, etc. Medium and large organizations can leverage a flexible toolbox of infrastructure and modules to simplify the creation of a customized companion app.
Significo takes your medical device, builds custom intervention content that supports its usage, and hosts it on the Balm platform, designed for engagement and adherence — ensuring patients use it correctly and consistently.
By using Balm, medical device companies can transform medical product adoption through a comprehensive digital companion that combines expert education, personalized user journeys, and actionable analytics—delivering higher user satisfaction, reduced support costs, and improved clinical outcomes.
Benefits of our digital companion platform
By using a platform to build a digital companion, instead of building a new product from scratch, medical device companies get a tool that is:
- Modular - Customizable modules and pre-built infrastructure that let you get to market quicker;
- Flexible - Able to work across a wide range of indications;
- Scaleable - Made to scale across wide patient populations with minimal resource requirements;
- Engaging - Using personalized, helpful tips in an engaging and user-friendly platform, a digital companion can improve patient engagement;
- Personalized - Uses proprietary AI to offer multi-layered personalization;
- Compliant - HIPAA, GDPR, CE compliant. ISO 13485 certified; and
- Data-driven - Able to collect real-world data to improve patient support strategies, and prove outcomes in value-based care models.
If you work for a medical device company and you're looking to drive product adoption through digital interventions, contact Significo to find out how Balm can help.
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